As 2024 is on track to surpass tourism targets, Bali’s tourism leaders are already planning for 2025, predicting a significant boost in international tourism. With an estimated USD 22.1 billion in foreign exchange expected, the island anticipates a surge in tourists who are likely to spend more than ever before. This would mark a substantial increase from the 2023 baseline of USD 14.63 billion and the projected USD 17.64 billion for 2024.
These ambitious targets, outlined in the 2025 Government Work Plan (RKP) by the National Development Planning Agency, focus on promoting quality and sustainable tourism. Deputy Minister of Tourism and Creative Economy, Angela Tanoesoedibjo, highlighted that the government’s strategy includes offering incentives for developing thematic tourist destinations with global appeal, implementing sustainable tourism practices, and supporting tourism through alternative financing like blended finance.
By 2025, the tourism sector aims to contribute 4.6% to Indonesia’s GDP. As part of this growth, the Ministry of Tourism and Creative Economy is keen on attracting high-quality tourists and foreign investors. This focus comes amid concerns over inappropriate behavior by some tourists, prompting reviews of immigration policies, including the visa-on-arrival policy.
For investors, Bali presents an attractive opportunity. The expected rise in tourism revenue, combined with government incentives for sustainable and thematic tourism projects, offers a promising environment for investment. Moreover, the introduction of alternative financing schemes could provide innovative funding solutions for tourism development.
In summary, investing in Bali’s tourism sector is a strategic move given the island’s robust growth projections, government support for quality tourism, and the increasing focus on sustainability. As Bali continues to attract high-spending tourists, investors can benefit from the lucrative opportunities in developing innovative, sustainable tourism projects.
